Adidas Team GB Olympic Kit Launch

Adidas Team GB Olympic Kit Launch 20

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Commissioned by ICON a major international branding company to co-choreograph the Team GB Olympic Kit reveal designed by Stella McCartney at The Tower of London, Katie Dale-Everett Dance created an exciting reveal on twelve of the country’s top athletes. This choreography worked alongside a changing set created using projection mapping.
Performed at The Tower of London, 2012